Avoid overly-professional content offerings. Blend in with the other users and don’t be afraid to make mistakes. There is no need to spend a whole lot of money to design a perfect MySpace profile or to hire professional’s writers to manage the corporate blog. Maybe a work colleague can write about his or hers last vacation. Social media users are just like you, they know that everything doesn’t always go perfectly. By being nice to other Social media users you can go a long way.